Registration Brochure

Unless otherwise noted, events will take place at the Alliant Energy Center, Madison, Wisconsin.

For your convenience, registration will be open Tuesday, April 21 from 3:00 to 7:00 p.m. in the Alliant Energy Center Lobby.  For exhibitors’ convenience, early move-in will be available on Tuesday from Noon to 5.00 p.m.  Please note there are no scheduled conference events on Tuesday, April 21.

Tuesday, April 21

12:00 p.m. – 5:00 p.m. Halls B, C & D
Early Exhibitor Move-In (optional)

3:00 p.m. – 7:00 p.m. Lobby
Registration Open


Join the nation’s top seminar for the cheese, butter and whey industry.

Alliant Energy Center, Madison, Wisconsin





8:00 -8:45 AM | Hall A 

Opening Address: Robert Coallier

Dairy Industry Growth Opportunities, A Perspective from Agropur Inc.

Robert Coallier, Chief Executive Officer of Agropur cooperative, offers a profile of this growing dairy processor and his views on opportunities in the global dairy sector.



9:00 – 11:30 AM | Mendota Rooms 1-4

 Animal Care & Dairy Marketing

Animal care on dairy farms is entering a new paradigm of clear guidelines and supporting audits to assure the supply chain and the consumer that cow comfort and care is a top dairy industry priority. Recent activity in animal care and growing solutions are examined in this lead-off seminar.

A Spotlight On Animal Care

Learnings from an Animal Care Incident in Wisconsin

Mike Doyle,  CEO, Foremost Farms USA

Panel Discussion on Supply Chain Expectations for Animal Care

Featuring speakers from:

Sargento Foods

Schreiber Foods

Additional speakers invited

Solutions For Animal Care & Dairy Marketing

Update: National Dairy FARM Program

Jamie Jonker, Ph.D., Vice President, Sustainability & Scientific Affairs, National Milk Producers Federation


Industry Communications: Preparing For An Animal Care Incident

David Pelzer, Senior VP, Strategic Communications, Dairy Management Inc.

Panel Discussion on Dairy Processor Plans for Animal Care

Speakers invited

 Hosted by Wisconsin Milk Marketing Board and Wisconsin Cheese Makers Association


11:30 AM-5:00 PM | Halls A B C D


A free lunch open for hours alongside our largest-ever Tabletop Mini-Expo affords participants more time and flexibility to meet with industry suppliers and innovators. This year’s Mini-Expo features 230 booths filled with ideas for dairy processors, and the return of the popular Ideas Showcase—concise presentations right on the Mini-Expo floor.



The Ideas Showcase at WCIC features brief, practical talks from our supplier partners on topics selected by dairy manufacturers.  Visit our two showcase seminar rooms in the center of the exhibit hall.  (See Ideas Showcase schedule for agenda.)


5:00-7:30 PM | Hall A

Chr Hansen Reception & United States Championship Cheese Auction

Join Chr Hansen for the most energetic hours of the year. It’s a party when winning cheesemakers gather with exhibitors and attendees to auction off the best cheeses in the nation. The Championship Cheese Auctions of the Wisconsin Cheese Makers Association have fueled more than $1 million in strategic donations to build dairy research, dairy education and create the next generation of dairy leaders.




8:00 -8:45 AM | Hall A 

Opening Address: Mark Tauscher

From the Dairy Farm to the Superbowl: Mark Tauscher’s Story

A Perspective from Green Bay Packer Great, Mark Tauscher

He will kick-off our second day with a fun, energetic look at his successes at the family farm, the Wisconsin Badgers and the Green Bay Packers.



Finding Solutions with Your Cheese Doctors on Call

9:00 – 11:45 AM  | Mendota Rooms 1-4 

Center for Dairy Research staff will address common technical questions they receive from the cheese industry.  Topics may include product safety, microbiology of cheese rinds, and using milk protein concentrates in cheesemaking.  Don’t miss these practical, solution-based talks and a wide-open panel discussion between CDR’s world-class staff and cheese industry professionals like you.

Hosted by Wisconsin Center for Dairy Research

World Markets Knocking At Your Door – What Are You Going To Do?

9:00 – 11:45 AM  | Mendota Rooms 5-8

The world of dairy ingredients and cheese exporting is ever-changing – and partners in state and regional marketing organizations are a crucial resource to your staff and your product exporter. The International Trade Team at the Wisconsin Department of Agriculture, Trade & Consumer Protection offers continuous assistance to dairy product marketers.  This seminar will include discussions: Are You Ready to Export?, Current Dairy Export Opportunities Worldwide and The Mechanics of Dairy Exporting from International Trade Team staff.

Hosted by Wisconsin Department of Agriculture, Trade and Consumer Protection


Noon – 1:15 PM |  Hall A

Luncheon & WCMA Annual Meeting

Join Wisconsin Cheese Makers Association for a celebration of today’s heroes and tomorrow’s leaders. Together WCMA and Center for Dairy Research will display progress on the Babcock Hall expansion and announce the new Certificate in Dairy Processing for industry workers. We’ll award certificates to your managers for completing WCMA’s Management Skills for Dairy Professional training and finally honor Steve Krause and Mike Ely with WCMA’s Distinguished Service Award.



1:30 PM – 3:30 PM

Center for Dairy Research will offer concurrent hands-on workshops to help you hone your skills in detecting and solving flavor and texture defects in your product.  You will have the opportunity to work with a variety of samples as CDR staff challenge you to detect the defect and then discuss cause and solution.  Space is limited so sign up early.

Workshop I:  Cheese flavor &texture defects

Workshop II:  Whey flavor defects

Hosted by Wisconsin Center for Dairy Research


Move to Monona Terrace Convention Center

Shuttles will be available to transport attendees to/from the Alliant Energy Center and Monona Terrace Convention Center


5:00 – 9:00 PM | Monona Terrace, Grand Ballroom

GEA Champions Reception & United States Championship Cheese Contest Awards Banquet

GEA hosts as champion cheesemakers and buttermakers from the 2015 U.S. Championship Cheese Contest gather for a night of fellowship and fun, beginning with an elegant reception.
9:00 PM | Monona Terrace, Hall of Ideas

Millerbernd Afterglow Reception

The celebration moves across the hall as winners enjoy music and fun courtesy of Millerbernd Process Systems.


WCIC Highlights

Student Dairy Showcase

Wednesday, 8:45 AM 11:30 AM | Atrium

Dairy and food science students from across the U.S. will display cheese, butter, and yogurt produced in university dairy plants. The Student Dairy Showcase is designed to give promising students a taste of the dairy industry, and to give you a taste of their dairy!


Ideas Showcase
Wednesday, 12:30 4:30 PM | Halls B C D

The Ideas Showcase at WCIC features concise, practical talks from our supplier partners on topics selected by dairy manufacturers.  Visit our two showcase seminar rooms in the center of the exhibit hall.  (Topics will be announced in February at